Archive for August, 2010

Hong Kong: Tourism & Pollution

Tuesday, August 31st, 2010

I like living in Hong Kong… not only is it super safe and the public areas are clean, it’s a thrill to ride the tram and I enjoy the multitude of dessert and bakery shops plus I’ve made plenty of friends. Here’s some of my artistic samples based off a news report [High pollution levels continue in HK ] (currently not approved by the Hong Kong Board of Tourism):

Hong Kong Tourism sample

Hong Kong Tourism sample


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Customer updates and news

Tuesday, August 31st, 2010

An excerpt from a newsletter by a web hosting provider:

 

An alternative for the .com has finally arrived!

Now you can register the new global domain for COmpanies, COmmunities, and COmmerce. So for the first time in many years, .CO will provide a significant new opportunity to register a truly global, recognizable and credible web address.

No… Remember when you made a big deal about the .WS – World Site domain? And that never went anywhere.

 

Don’t be left out. .COM domains are now used everywhere. Due to its meaningful and universal appeal, .CO has a similar potential to grow quickly.

Probably not.

…offering this domain, so take advantage of this opportunity now!

Go away.

 

 

Act now to secure the best web address possible!

 

I don’t like your attitude.

 

An excerpt from Citibank customer updates and news (summer edition newsletter):

 

We’re taking a fresh look at everything
we do, to serve you better.
We’re excited to bring to you new banking tools that let you bank the way you want to! You’ll enjoy the convenience of…

 

Notice how they are not talking about doing away with nuisance fees. That’s not convenient.

 

Celebrate financial independence.
Smart planning today means financial independence tomorrow. Here are some new insights to help give you peace of mind and independence for the future.
» Planning for your financial independence

 

So, Citibank is going to tell me how to become financially independent? The bank itself isn’t financially independent – If I received a bailout like the bank did maybe I could celebrate.

Language & Deception: Recession Liars

Tuesday, August 31st, 2010

I don’t believe that the term double-dip recession is accurate – the recession is ongoing, it never actually got significantly better for working class, middle class, or recent graduates looking to enter the workforce. Even if corporate earnings stabilize or rise there is no direct link to improvement in the economy for the people – if inflation exists and jobs remain scarce then people are left out of participating in the economy and in any limited recovery. Just because things aren’t as bad as they were or could be doesn’t equal a triumphant economic recovery.

 

What helped get the US economy away from the recession in 1992 was job growth from the Telecom & Internet boom. Until we’ve got an industry with incredible momentum like the Dot Com period I don’t see what will lift the US economy out of a protracted decline.

 

I took a look at some Economic Indicators and Ad Spending Trends:

Auto, Retail, Packaged Goods and Cosmetics and Beauty Aids Drive Total Ad Growth

·           Steep declines in ad spending continue to impact Business Services, Motion Pictures and Transportation & Travel industries

 

In YTD 2010 ad spending remains 11% or $8.3 billion below 2008 levels

 

Source: Kantar Media (formerly known as TNS Media Intelligence)

 

·           All dollars reflect unadjusted, gross reported spending, which is calculated using a fixed cost methodology that measures the relative value of an advertiser’s media schedule, not the absolute value

·            Reported spending does not factor for the types of buy (upfront, scatter, DR)

·            Make goods, bonus spots, and added value programs are all counted as paid advertising

·            Reported spending methodology treats all advertisers equally

 

·  The unemployment rate was at 9.5%, representing 14.5 million people unemployed

 

The employed to population ratio was 58% in July 2010 compared to 63% in 2007

 

CBS News interviewed a Marine who asked to be re-deployed to combat because after he served his tour of duty and returned to the US he couldn’t find an employer to hire him. He felt he had no choice but to return to combat to support his family.

 

When you factor in underemployment, folks who have lost their jobs and returned to the workforce with lower income, jobs that lack a benefits package, and folks who have withdrawn from the job market/given up then we may consider that a more realistic unemployment or underprivileged measurement could be 17% to 29%. Employment itself is not economic recovery… it is a part of recovery when it can be classified as a “good” job.

 

80% — The percentage of 2009 college graduates who moved back home with their parents after graduation, up from 67 percent in 2006.   Source: CollegeGrad.com

 

*Updated 9/16/2010: CBS evening news reports:

         The number of people in poverty increased by approximately 4 million from a year ago.

         5 Million people are having trouble making their mortgage payments.

         An estimated 2.5 million homeowners could be in foreclosure by the end of the year.

         Banks have taken possession of 900,000 homes, only a third of which are on the market for re-sale because if the full housing inventory was to be listed on the market it would lower home prices further.

         Applications for new home loans decreased – buyers have faced tougher bank lending restrictions/requirements.

 

I would add that a proper economic recovery calculation must include the millions of people who have been added to the poverty measurement over the last few years, so that, when they rise out of poverty to their former financial status there will be an accurate measure of economic recovery. This could take ten to twenty years.

 

It seems foolish claim there is or will be a recovery any time soon. We’ve run out of people and the necessary conditions to fill the pyramid.

 

Preconditions: deception

 

 

pessimistic: deception


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Advertising I like

Friday, August 20th, 2010

Advertising I like: (as seen on a highway billboard)

168 Years. 0 Bailouts.

Peoples United Bank

 

Other bank advertising I’ve enjoyed… Ally bank TV ads… really makes the point about how companies treat new customers better than current ones, fine print, fees, etc. by using humor and child actors.

 

Here’s a sample of text from their print ad:

Because we want to make sure you don’t miss the chance for your money to make more money. It’s just the right thing to do. Give us a try and let us show you how banking should be.